B2B social media marketing tips

A way to build personal relations with your target audience in social media is to find out more about their interests and needs. In that way, you can provide a value for you target audience and write about things that matters to them. Here are some useful articles on how to use social media as

By | March 14th, 2017|Starcounter|Comments Off on B2B social media marketing tips

Build an MVP – save resources

Most of us don't want to take a product to market unless it's perfect. It's understandable but a mistake, because no product will ever be finished and perfect. It also keeps a lot of great products from reaching the market. In order to finance that stroke of genius that is your business idea you'll need to

By | March 2nd, 2017|Business, Development, Starcounter|Comments Off on Build an MVP – save resources

Code Night #8

On thursday, February 23rd it's time once again. Time for Code Night in Stockholm! It's the 8th Code Night and the theme is "the Perfect Language". Starcounter will of course be represented, this time by Michal Nosek who will do a talk on C# in the database. Most of the event will be in Swedish,

By | February 21st, 2017|Starcounter|Comments Off on Code Night #8

Develop for the right market

Choosing the right game to play is no simple thing, and most of us are affected by trends and what is talked about in the media. Many focus on consumer applications, especially mobile apps, partly because it's top-of-mind with apps like Spotify, Trello, Angry Birds, Pokémon Go and others. Another reason is, of course, that

By | February 17th, 2017|Apps, platform, Starcounter|Comments Off on Develop for the right market

The Open App Economy

The business application world of today is dominated by a few giants. If you want to take your application to market, you will most likely have to do it by building plugins for the giants and sell them through their app stores. But this leaves you exposed to the whims of huge closed platform corporations.

By | February 2nd, 2017|Apps, platform, Starcounter|Comments Off on The Open App Economy

TechDay – don’t miss it when it returns

Wednesday, December 14th 2016 was a little bit of a historical day for us here at Starcounter. Maybe not one of the major events in our history so far, but important none the less. We hosted our first ever Tech Day, a full day of talks on working with the Starcounter platform, for and by

By | December 22nd, 2016|Events, Starcounter, Starcounter events|Comments Off on TechDay – don’t miss it when it returns

Code Night 7 – optimizing performance

On december 1st the seventh edition of Code Night took place. IDG arranged the whole thing, with the support of companies like Starcounter and others. Starcounter was there, in force. Theme of the evening was optimizing for performance. But not only that, the Swedish Developer of the year was selected during the evening.

By | December 2nd, 2016|Starcounter|Comments Off on Code Night 7 – optimizing performance

Mopedo Partners Up with Starcounter to Disrupt Programmatic

Mopedo has developed a new unique disruptive technology for programmatic marketing. Mopedo allows companies to influence their customers in real-time when they are surfing their favorite websites.

By | December 1st, 2016|Starcounter|0 Comments

Why is Integration So Complicated?

Classic business application platforms are structured in a complex, sophisticated way with data model parts being tightly incorporated into each other to represent the overall structure of the system. Data model complexity is correlating with platform development speed, which makes it impossible to quickly update a data model and move on directly to the new application development phase.

By | November 8th, 2016|Starcounter|0 Comments

The Ongoing Revolution in Technology

Through its history, AI has gone through different periods of development and social acceptance. For the last 5 decades, it has seen periods of research stagnation, as well as periods of loss of interest. Highlights in breakthrough was the amounting interest in expert systems during the 80s, the chess-winning supercomputer Deep Blue from IBM in 1997, and intelligent agents and knowledge-based systems from the last decade.

By | October 27th, 2016|Starcounter|0 Comments

Top 5 Factors That Impact Your Software Performance

What are the main factors that can negatively impact your software performance? What should you be looking out for? Learning where software is failing helps businesses identify the bottleneck.

By | October 20th, 2016|Starcounter|0 Comments

In-memory Computing and Its Impact on Software Performance

The evolution of hardware has been a steady pace of decreasing size and reducing the distance for signaling. In doing so, it has constantly given us higher performance. When you look at software, the basic principles have remained the same for decades, however, as with everything else, the software industry is making improvements.

By | October 13th, 2016|Starcounter|0 Comments

The cost of building and running software

As an ISV there are several options when it comes to choice of platform. The developers need to be in favor of the choice or you will get into trouble for sure. But it has to make sense from an economic standpoint as well. From a high level perspective there are three things that drive

By | September 6th, 2016|Database, Starcounter|0 Comments

Customer Case: Modular Management

Modular Management makes the impossible possible. In the 1990’s, the founders of the Modular Management were researching several multinational companies to find out why some companies were considerable more profitable than others while when they were offering similar products on the same market. The reason was assigned to a well-defined product architecture.

By | June 17th, 2016|Starcounter|0 Comments

CodeNight #5: Framework

IDG held their reoccurring experience sharing event, Code Night. This time on the theme "Framework" and speakers were introducing frameworks to develop full-stack-applications. The products in presentation ranged from platforms for independent developers, to solid enterprise solutions - offering smooth gluing between layers, optimal stack and stellar performance.  As one of the companies who

By | June 11th, 2016|Events, Starcounter|0 Comments

The real-time struggles with Internet of Things

The dreams and promises of IoT are many, the predictions of a shining future. There is an underlying expectation that IoT will change the way we use and behave on the internet since it’s predicted to connect 10 times as many “things” to the Internet by 2020[1]. Everything from bracelets, to cars and smart homes, and blurred will be the lines between hardware, software, and mobile.  

By | June 7th, 2016|Starcounter|0 Comments

Less is More

Customers demand on systems are rapidly changing, and we are quickly moving towards intelligent systems. With the increasing demands, intelligent systems handles input from a wide array of sources, and feeding a rapidly growing amount of end user devices.

By | May 19th, 2016|Starcounter|0 Comments

Five Cost-Related Questions to Ask Before Choosing a Software Platform

The time has come. It’s time to make that big decision to choose a software platform that will help shape the future success of your software startup or small business. You can’t wait to get started but want to make the right decision, since you probably can’t afford the time or money to change platforms

By | May 10th, 2016|Starcounter|0 Comments

InfoShare 2016

Every day gives us a new framework for building thick client single page applications. But when you want your client to be thin, who has your back covered?

By | April 29th, 2016|Events, Starcounter|0 Comments

The Collective App Economy

When multiple small tools band together, they can upend the status quo. This is today’s new collective app economy. In order for an app to gain traction in the enterprise, it needs the help of a whole host of complementary apps.

By | March 28th, 2016|Apps, Starcounter|0 Comments

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